Mood Boards

This mood board conveys the cinematography we would like for our music video. Close up shots, mid shots, wide shots and extreme close up shots are camera angles we would like to focus on in, as this focuses on the protagonists emotions, character and behaviour. High angle shots help to show how the protagonist is inferior and less dominant due to their current situation. While wide shots help to exaggerate their isolation and loneliness from the rest of society.
Close up shots can be used for the lip syncing part of the music video and also show the artists emotion of the song through facial expressions.

My mood board for costume and overall look for our protagonist includes screenshots from music videos that represents the protagonist as crazy and over the top. This is the kind of look we want for our artist in our music video. As she wouldn't be represented as the ordinary female artist. This look includes smudged make up, black hair, red lip stick, leather, all black outfits etc. However on the other hand we could show the difference in character between our protagonist as she progresses throughout the video. So this may be by her in the stereotypical 'sweet girl' outfit (Lana Del Rey) which includes a dress, flower in the hair and curls. We could then show how she changes as the video progresses.

The lighting used in a lot of Indie songs are off a low key and mysterious looking, which is what makes the music videos more interesting. We would like to incorporate a range of techniques in our music video, by using techniques such as backdrops and studio lighting.Having a completely black background with the character so evidently in the foreground helps to show their isolation and also how they are the most important people in that particularly scene.
Another technique which we would like to explore is overlapping and cutting and pasting certain shots inside other shots (as seen in Taylor Swift 'Style'). This gives a different perspective and view on the video, as the viewer can interpret it however. Low key lighting is very effective in order to present our character in a mysterious way.

Although we dont know any specific locations for our music video yet, we have an idea of what we would like to use in order to represent our character. Mysterious looking, dark locations are effective in order to represent the protagonist as 'lonely' 'isolated' and even perhaps 'crazy'. Using a dark location allows us to add some colour in areas which are least expected, in order to add some mystery and convey a message. This could be by using a flash of light in a dark hallway.
Alternative, for the narrative part of our music video, we could use locations with a bit more colour, such as parks, a beach and generally locations with a lot of greenery. This shows the contrast in locations and scenery