Representation of People/Groups

We've decided to take a different route to representing our female protagonist. As the first part of our music video was inspired by 'Panic At The Disco - This is Gospel', we decided to follow the along the lines of this by representing our female protagonist as 'weak' and unable to escape her current situation. We have kept our narrative restricted, by keeping it minimal with parts unclear. This leaves our audience in the dark about certain parts of the narrative and allows the audience to decode the narrative differently. Our audience sees the main protagonist tied down and injected with something that makes the fall asleep. However the audience doesn't know why. But through the use of the lyrics 'Free The Animal' they are able to interpret the reason why in their own ways. 

Through the use of fast paced editing, the audience is told that something is clearly wrong and should be fixed.

'WARNING' Sign Update

We have decided to remove the 'WARNING' sign at the start of our music video, as we were advised not to add it. This made it quite controversial, as so we thought it would be best not to add it. We have however taken into account the flashing lights throughout our music video which may be of harm to someone who may view this product and will take it into account for future purposes. As for our music video, we have taken the advice not to add it in.

New Draft Music Video

As our deadline is approaching, we have added a few more things to the video, which include the song and band name title at the start of the music video. After realising that we needed to create more jump cuts in our music video, and reduce the shot durations, we decided to cut a lot of our shots to make them shorter, so it looks like a music video.

This is where we have currently gotten up to:

Due to the beginning of our music video having so many flashing images, we have taken into account people who may be sensitive to this. Therefore, we decided to add a 'WARNING' sign at the start of our music video so people are aware of this before watching. 

This is an example of a music video which makes use of this warning sign.

Final Filming

 In order to have an effective end to our music video, we decided to have an extra day of filming to film the last shots.
We decided that we would incorporate shots which links to the beginning of our music video. This was shot in the photography dark room by using a test tube and film developer. These shots will be used in between a range of shots used at the start of the music video by flashing between the shots and other clips previously shown. This hypes up the end of the music video and creates a tenses atmosphere. We found that when we showed our video to our teacher and peers, we were told that the end wasn't captivating. So to leave the ending on a cliff hanger which leads to nothing, we will show shots of the test tube and the developer which has a hazard symbol on it.

Adding Band & Song Name

So we have started adding our band and song name to the start of our music video to introduce us.
We decided to go with a very simple font for our band name. This was done on Adobe PhotoShop. We tried with both white and black background

White Background

Black Background

For the name of our song 'Cannonball', we decided to experiment with the font design. We went with a scratch like design we found on dafont.com.Once again, we experimented with a white and black background.

Black Background

White Background

Filming Random Bits

Today we managed to film a few random bits while in Central London. We needed a couple more random shots to make jump cuts. We film a few new bits including:

1. A helicopter (which we coincidentally saw in the sky)
2. Bubbles
3. Under a bridge
4. Water
5. Lights

These shots (although they are fairly simple) will make a huge difference to our music video. At the moment, we have the problem of lack of jump cuts and quick paced editing. Some of our shots are too long which is not suitable for our music video - due to the fact that our song is fast. So having these random bits will allow us to make better jump cuts and have shorter shot durations.

These are a few still shots from the videos we took today

Music Video Draft

This is a draft for our music video after filming our last scenes. At the moment, we're just putting clips together to see what works together with what. What we have realised is that our shot durations need to be shorter to make the clips much choppier.

LAST FILMING DAY!!

Today we filmed the very last shots we need for our music video.
Below are a few location shots:

We shot in an open field which also had a forest bit. It was very very cold and muddy, but we managed to get the shots that we planned, as well as shots we thought of while on location. This also gave us more of an insight about where we wanted to go with our music video and how we can portray our protagonist through the narrative.