Monday, 9 November 2015

Video ANALYSIS: 'Naughty Boy - Runnin' (Lose It All) ft. Beyoncé, Arrow Benjamin'

What I particularly like about this video is how its being manipulated. The video is under water, while the actions made in the video go with the lyrics being sung. It is a song about a couple in love destined to come together by the fact that they live and run towards one another under the sea.
When the vocalists sing 'Running, Running, Running', we see the characters featured in the music running towards one another.

The video was set on a small channel off the coast of Rangiroa, a tiny atoll in French Polynesia, off the coast of Tahiti, which has crystalline waters 27 C water temperature, a shallow depth of only 15 meters allowing the sun to light the scene naturally, providing amazing visuals.

 
 "These natural conditions allowed for the magical underwater effects to be achieved entirely in-camera, beautifully shot on the Dragon by Jacques Ballard, who had previously collaborated with Guillaume and Julie," explains Tognazzi (Producer).

At the start of the music video, there is a slight focus on the setting (water), such as the bubbles, the fish and the waves. Depth of field has also been used.
Isolation is a vital part that has been communicated in the music video. This is through the use of wide shots, which leaves the main subject far away and disconnected from the rest of the mise-en-scene in the shot.


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